Sunday, March 22, 2015

Apple makes piracy price 25 per year

Now the time to analyse carefully the "One more thing" this keynote: iTunes Match. We explained yesterday in passing in the post for the presentation of iCloud but now we want to give all the details and to provide our subjective view of the matter.


What is iTunes Match? iTunes Match is a paid service, and therefore external to iCloud but complementary to it. Its price will be $ 25 per year and will be available from autumn, when that iCloud is definitely released to all users. The purpose of this product is the set up a music library in the cloud from the library person of the user. "That already makes iTunes cloud" you might say, it is true, but iTunes cloud only works on a principle with items purchased in the Music Store for the Apple.


Lets be honest, many of us do not have a pure music library, in the sense that in our Macs coexist purchased parts with pieces downloaded from P2P networks or topics that are part of old CDs that we no longer know or where they are. What will happen to these songs? With the free iCloud service will only be in the Macs origin, may not synchronize with iCloud and will therefore not be available for the rest of our dispositivos… unless we pay those $25 per year.


If we do, then iTunes Match will come into action, analyzing each of our "third party" songs from the iTunes application and comparing them with the 18 million titles available in the data base of Apple. If there is a match service will replace our theme for one of higher quality (256 kbps AAC format and DRM-free) and thus make it available in iCloud to use it to our own liking. If not the iTunes Match coincidence it will upload that song or album to iCloud so the user can also enjoy the benefits of the cloud in this specific case.


So no matter the origin of these albums, so if they are old CDs passed to the Mac as if they are downloads from P2P networks or loans from our brother, with iTunes Match the problem will be resolved, at a price of $25 per year. That seems to be the price assigned to piracy, i.e. insurance which in part is the price that Apple has to pay the record companies to allow semejente substitution method. Or put another way, it is a way to make money products from piracy and regularize the situation.


And I think it is a masterstroke by the Cupertino, they knew that they could not offer a satisfactory service if only based on the acquired music and they devised a plan, a way of including external. And step they reeducan to the user so that you buy more and less download.

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